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What is BLOOM?

BLOOM is a fun, encouraging mother + daughter program for girls ages 9–13, presented by a trained FertilityCare Practitioner and designed to help girls understand puberty, their menstrual cycle, and their changing bodies.

Together, moms and daughters learn about periods, hygiene, emotions, body awareness, and the menstrual cycle in an age-appropriate, positive environment. Through conversation, hands-on activities, and the My First Chart & Journal, girls begin building the knowledge and confidence to understand and care for their bodies.

Most importantly, BLOOM creates a comfortable place to begin conversations between moms and daughters that can continue long after the event is over.

AGES 9–13 | 3 HOURS | MOM + DAUGHTER | INTERACTIVE


BLOOM At-a-glance

A smiling girl

1 - My Changing Body

Girls learn what happens during puberty and why these changes are a healthy part of growing up

  • Female anatomy

  • What to expect during puberty

  • Hormones changes

  • Physical development

Menstrual cycle diagram

2 - My Amazing Cycle

Discovering how the menstrual cycle works

An age-appropriate introduction to the menstrual cycle that helps girls understand that there is much more happening throughout the month than simply having a period.

  • The basic phases of the menstrual cycle

  • Ovulation and why it matters

  • Introduction to observing and recording cycle patterns

  • Preparing for her first period

Hands holding a heart

3 - Caring for Me

Practical tools for periods, hygiene & emotions

This is the hands-on, “What do I actually need to know?” part of BLOOM.

  • Period products and how to use them

  • Hygiene and caring for her changing body

  • What to keep in a period kit

  • Navigating emotions and changing feelings

Mother and daughter hugging

4 - Growing Together

Confidence, dignity & conversations with Mom

BLOOM isn't only about teaching girls facts. It's designed to help mothers and daughters begin conversations they can continue long after the event.

  • Building confidence in understanding her body

  • Recognizing the dignity and purpose of her changing body

  • Becoming comfortable asking questions

  • Mom + daughter conversation and activities

  • Taking home her My First Chart & Journal to continue learning together